2 min read
Media interviews: Pro tips for beginners
Tara Pereira: Dec 15, 2016
Being interviewed by the media for the first time can be nerve wracking. Whether it is a print interview or a broadcast interview, you are being...
ABOUT CHANGE COVERSATIONS
The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.
2 min read
How to Use Facebook Live to Connect with Your Community
Intern Blogger: Dec 8, 2016
In today's social media marketing world, it's hard to stand out. It's even harder to stand out and connect with your community at the same time. One...
5 min read
How to Start a Podcast for Your Mission-Driven Brand
Intern Blogger: Dec 1, 2016
With the current podcast boom brought on by the likes of Serial and This American Life, it seems like there is a podcast for everyone and every brand...
2 min read
Top #Inbound16 Takeaways: It is all about the audience
Tara Pereira: Nov 10, 2016
This is my second year attending Inbound, the annual HubSpot extravaganza (also known as a conference). The workshops I attended last year focused on...
2 min read
How to fail at email marketing (or not)
Dave Bowers: Oct 27, 2016
You know email can be an effective marketing tool. Email marketing averages an ROI of $38 for every $1 spent. (DMA National Client Email Report 2015)...
5 min read
How to Achieve Marketing Consistency in Your Materials
Brad Pettengill: Oct 20, 2016
So you’ve decided to invest in a multi-faceted, multi-channel marketing campaign. Your presence, message and branding will appear in many...
2 min read
Choosing the Right Visual Content for Your Story
Tara Pereira: Oct 13, 2016
I just returned from a trip to Italy. (A little envy is understandable.) Travel can be a great way to see another country’s view of design and...
3 min read
Crisis Communication Priorities and Protocols
Pat Heffernan: Oct 6, 2016
Crisis communication is not something I really want our clients to gain experience with. But no matter what your industry or sector, you have at...
3 min read
Why should your nonprofit invest in good design?
Brad Pettengill: Sep 15, 2016
Why should your nonprofit invest in good design? Your mission is pressing, the needs are great — why spend money on design when it seems like it...
2 min read
Get an A+ with these 5 blog tips
Tara Pereira: Sep 8, 2016
For a lot of us, back-to-school means change. Change of schedule, change of traffic patterns, but I like to think of September as an opportunity to...
2 min read
21 Inspiring Quotes from Changemakers
Pat Heffernan: Sep 1, 2016
Much as we love the warm, natural tones of the stone wall framing Marketing Partners’ open office, its greatest value is as a daily reminder of the...
1 min read
Why You Want Both Advertising AND Conversation
Dave Bowers: Aug 25, 2016
Ok, I’m a big fan of advertising. When used correctly advertising is a good way to promote your brand, service, or product. But advertising can’t do...