On Our Radar, page 1

The need is well documented. The Kauffman Foundation and others have detailed the female-male gap in business startup rates, gross revenues and number of employees for comparable businesses, even within the same industry. The challenge has become identifying promising, practical solutions -- especially in non-metro areas.

"If I were to tell you that marketers were using astrological signs as a way to understand/target specific groups of people, you’d tell me that’s a ridiculous strategy." So begins a rant post by Adam Singer on Search Engine Watch. And I couldn't agree more.

Amidst all the talk about the declining population of younger working-age people in Vermont and much of the Northeast, this research finding from the Pew Research Center Fact Tank struck me: "Immigration projected to drive growth in U.S. working-age population through at least 2035."

To me, this is yet one more reason to increase our awareness, knowledge, and communication competencies around cultural differences, diversity and inclusion.

Say it isn't so.

We often work with public sector government agencies, so we are acutely aware of the financial and political pressures they experience. (To our way of thinking, our client's pain is our pain.) But recent news that paid advertising placements were being sold in U.S. national parks startled us.

I've watched with excitement the trend to make it easier for ordinary investors to identify sustainable, carbon-free, ethical or socially responsible investments. Nationally — see An Investment Strategy to Save the Planet, New York Times' Fixes column), and locally — see Is Your Money Invested Where Your Values are? — our options are increasing.

Yet the reality is that for most people, more of their money is spent day-to-day than is invested. So Wired's article Want to Be an Ethical Shopper? Get DoneGood’s Chrome Extension caught my eye.