Resources for Change

We regularly update this collection of free publications, presentations, and other Resources for Change to help you unlock the power of communication. Check back often.


News & Updates

Change Conversations blog
Get Information and Inspiration for Changemakers (Weekly email with latest post)

Friends & Partners newsletter
This occasional newsletter chronicles the exploits and interests of our friends & partners (Email 2-3 times a year)


Guides and Ebooks

The Guide to Inclusive Language

Your Guide to Video Strategy

How to Monitor Social Media in 10 Minutes a Day


Checklists, Charts and Tips [PDF files]

Process to Build an Inbound Marketing Offer (PDF)

Blog and Social Media Image reference chart

Tips for Reluctant Marketers: How to Close a Deal, Make the Ask


Templates and Worksheets

Story Impact Rating score sheet

DIY Video Production Checklist

Positioning Statement Worksheet

Sample Nonprofit Website Request for Proposal (RFP) template

SMART Goals worksheet


Presentations and Papers

21 Inspiring Quotes from Changemakers 

Behavior Change & Social Marketing: Common Pitfalls, Practical Tips
(Moving from Awareness to Action to Reduce the Use of Fossil Fuels)

Social media integration for values-based organizations

Glossary of Marketing Terms