The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.
4 min read
Brad Pettengill: May 19, 2016
The last time you strolled through a tradeshow you probably made a mental note about those booths and displays that were really engaging and those...
3 min read
Tara Pereira: May 12, 2016
Video seems to be everywhere these days, but not all of it is great quality. Look out for these five myths that can sabatoge your next video before...
1 min read
Pat Heffernan: May 5, 2016
April showers found us seeking a higher proportion of fresh, new and fun links than our usual mix of substantive fodder for serious thinkers and...
3 min read
Intern Blogger: Apr 28, 2016
The Change Conversations blog has covered how to make Twitter work for you in previous posts, but today I want to look in more detail at how each...
3 min read
Intern Blogger: Apr 14, 2016
When you are given a document to read or you are emailed a newsletter containing information to keep you up-to-date, what is going to keep you...
2 min read
Pat Heffernan: Apr 7, 2016
Spring has been doggedly stubborn about arriving this year. The rollercoaster weather finds us swapping winter coats for garden rakes within a...
5 min read
Brad Pettengill: Mar 24, 2016
You're considering an image for your upcoming campaign, but you have an uneasy feeling about its content, tone and style. Perhaps establishing...
2 min read
Tara Pereira: Mar 17, 2016
We all can agree that social media marketing can sometimes seem like a beast that is always hungry. Sure it can be a lot of fun and it is always...
3 min read
Pat Heffernan: Mar 10, 2016
It is every marketer or writer’s nightmare. After years of carefully planned and executed content strategy, your recipe for creating content is...
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Pat Heffernan: Mar 3, 2016
It’s just about sugaring season — the annual Vermont ritual when the sweet sap of Sugar Maples warms and runs out of the taps, a time for learning...
1 min read
Tara Pereira: Feb 18, 2016
Video storytelling can be incorporated into your nonprofit's marketing strategy in many ways. Testimonial videos and case studies are based on the...
2 min read
Pat Heffernan: Feb 4, 2016
This is a little bit of a cheat because our five favorite posts for change makers and communicators were actually published over a six-week period...