Social Media Marketing

These days nearly everyone has been exposed to social networks in one way or another. Whether or not you have chosen to actively participate through a business account on Google+, Facebook, Twitter or LinkedIn, the likelihood is you have been touched by the phenomenon.

Social media marketing refers to marketing, advertising or public relations campaigns that use business social accounts — such as Twitter, Google+, Facebook, LinkedIn, RSS feeds or blogs — to achieve their objectives. It is about the choice of media channels.

Such campaigns may or may not also use traditional media such as television or print magazines and newspapers, or digital media such as websites and games. As with most marketing efforts, using social media marketing well for your organization requires a significant investment of your time and money, and you want to be sure you’re in the right place to support your business strategy and objectives.

Marketing Partners works with you to develop a social media strategy that supports your overall goals and objectives. We develop a strategy, objectives, key messages, schedules, and metrics to help us measure success and make adjustments along the way. Ultimately, our goal is to empower you to engage authentically with your customers by providing you with a solid understanding of how social media marketing integrates with and amplifies your other marketing efforts.