The Change Conversations blog is where changemakers find inspiration and insights on the power of mission-driven communication to create the change you want to see.
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Dave Bowers: 8/18/17 10:00 AM
We build websites. It’s not all we do, but it is a big part of the services we offer to clients large and small. Often during the process we complete...
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Intern Blogger: 8/17/17 11:00 AM
Ephemeral content, which lasts only a short time before disappearing, is on the rise and being led by the popularity of Snapchat. Other platforms...
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Brad Pettengill: 8/17/17 10:56 AM
As a boy scout in the early seventies, I walked door-to-door soliciting support for S.O.A.R., Save Our American Resources, in the form of money...
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Pat Heffernan: 8/10/17 4:45 PM
While officially this is the second in a series of posts about changing minds and message framing, you may be interested because it can also be...
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Dave Bowers: 8/3/17 10:00 AM
Relying on spreadsheets to keep track of your organization's donors, volunteers, and other contacts gets tiresome and ineffective quickly. But many...
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Pat Heffernan: 8/1/17 10:04 AM
Signs abound of a growing sustainability language disconnect between marketers’ communications and what consumer and business customers understand,...
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Brad Pettengill: 7/27/17 10:00 AM
For her recent birthday, my wife wanted to wake up in an exotic location. She wanted to experience Morocco, despite the warnings from friends and...
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Pat Heffernan: 7/13/17 10:00 AM
Yes, it takes a lot of work to create a stellar piece of content today. And there are no shortcuts. You need to develop the content strategy idea, do...
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Pat Heffernan: 7/6/17 10:00 AM
I expect What’s In It For Me (WIIFM), to be crystal clear. And your customers do too.
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Brad Pettengill: 6/29/17 10:00 AM
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Tara Pereira: 6/22/17 1:00 PM
Having clear communication and a solid creative process between agency team members and your nonprofit management team is imperative. It is important...
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Pat Heffernan: 6/15/17 10:00 AM
If you’re like most change communicators I know, you spend quite a bit of time keeping up on what’s known and what’s new in communication, persuasion...
