Ryan Johnson for NPR
NPR shared an excellent piece today on the impact of technologies on our brains. This is the subject of near-daily discussion in our offices because marketing communication has become a technology-driven field -- and we find ourselves coaching our clients, particularly the nonprofits and government agencies, to add more so-called martech (marketing technology) to their world in order to advance their cause cost effectively.
As with so much else, moderation is the key. ICYMI, here's the NPR story.
On Our Radar highlights issues of interest to the MPI Team, our clients and friends. We tend to pick topics of particular relevance to Vermont, whether or not they have emerged in national awareness yet.
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