Story Impact Rating score sheet

Using advertising dollar equivalents or media impression values alone for measuring your public relations impact is all but meaningless these days.

Genuine impact needs to reflect your PR goals and messages.

Download this free 3-page, best-practices matrix and learn:

• How to measure your impact across all media – traditional, online and social
• The 3 factors needed for real media insight
• A real-world example of the factors a triple-bottom-line company would measure.

Stop analyzing your media results with a half-baked methodology. Learn how Story Impact Ratings based on these principles can strengthen your PR campaigns.