It doesn’t matter what type of business or sector you work in—nonprofit, for profit, consulting, B2B, B2C, government, you name it—maintaining a positive relationship with your customer is vital to your organization.

"A picture is worth a thousand words" has never been more relevant. Cave paintings thousands of years old got a simple message across, but now you need to decide daily when or which pictures to use, from a myriad of sophisticated visual methods, so you can communicate complex messages quickly and persuasively in an attention-deficit world.