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Compelling Communication
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Staff Pick...

Nicole's pick: For those not familiar with this new Internet phenomenom, sleeveface"ing" is where one or more persons obscure or augment body parts with record sleeve(s), causing an illusion. If you're as curious about this as we were, check out sleeveface.

We've never worked with a marketing firm or ad agency before. What are the advantages?

Here are some of the ways working with Marketing Partners can help you:

  • We bring fresh eyes and new ideas to help you achieve your goals, and then we collaborate with you to help make them happen.
  • You get to call on a team of creative, specially trained and experienced people to assist you when you need them -- at a cost far less than hiring that talent for your company or agency.
  • You have access to expensive proprietary resources for research, media databases, website analytics, media mining and monitoring for public relations, competitor information profiles, and the very latest in best practice studies and emerging opportunities across industries and sectors.
  • You save time to do what you do best because you have less day-to-day marketing communications work to worry about.
  • Our advice and strategic planning is evidence-based and focused on what’s best for you, not swayed by a cookie-cutter consulting process or the latest, greatest marketing trend.
  • Projects are completed, on time and on budget, based on your customized work plan.
  • We negotiate the best price possible on production materials and collateral pieces. We provide you with an estimate of these costs. We then hold our subcontractors and vendors to their estimates, avoiding overcharges and budget overruns. We will not approve an invoice for more than the estimate amount, plus ordered changes.
  • As an agency, we receive discounts on media purchases, printing, promotional items, and production expenses (films, photography, etc.). We pass these discounts on to our clients, unlike other commercial agencies that often keep the discounts and mark up expenses.
  • We work on our relationships with our subcontractors and vendors. We give them information in a timely manner and in the format they prefer (electronic, fax, color proofs, etc.). We supply background briefs that describe the goals and tone of a project and a timeline for production, eliminating surprises. We make it as easy as possible for them to work with us efficiently to provide the best possible materials, on time and on budget.
  • We evaluate media based on your needs. We are creative in our approach to buying paid space and time. We look for frequency discounts, matched opportunities with editorial, and sufficient size or length to break through with your message. We also look for alternative media outlets and often use small, local publications and opportunities that other agencies overlook.
  • Even the best plans sometimes end in unexpected results. If there is a problem, we work on solutions, not blame. We evaluate, analyze, and develop options for our joint team.
 

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